The Science of Business Development

Rich Lyons | CEO & Founder

Written by TFOCB Studios | Dec 21, 2022 2:00:00 PM

Before being acquired by Capgemini, Rich Lyons was the Founder and CEO of Lyons Consulting Group. He joins on The Science of Business Development to share his story and the wisdom he's attained along the way.

With a bachelor of science in Electrical engineering from Michigan and an MBA from Kelloggs, Rich shares some insight on the science behind getting started in sales.

"No one wants to do dials on Friday afternoon. So if you want to avoid that, you front load your week. Do them earlier in the week. It's no magic. If you don't have them done, then you better be dialing on Saturday and dial on Sunday.

When you set your floors,  you can have stretch goals, but make it every week. To me that's the science of at least getting started."


Tune in more to hear Rich's journey from sales manager, to sales employee and eventually founder of his own company.